30 Texting Statistics that Show the Power of Connection with Customers
For businesses, effective communication with customers is essential for growth and success. And, the rise of text message marketing means that businesses are able to increase their contact with customers in an efficient and effective way. Here are 30 of the most interesting texting statistics that demonstrate the power of connection with customers.
1. 98% of text messages are read within 3 minutes of being received.
This statistic shows the incredible reach of messages sent through text message. Because virtually all messages are read quickly, businesses can be sure that their messages are being seen by their target audience.
2. 70% of mobile searchers have called a business directly from Google.
This means that potential customers are using mobile devices to quickly access and connect with businesses. By using text message marketing, businesses can quickly and easily reach potential customers who are looking to contact them.
3. 89% of customers prefer to receive business updates by text.
Customers generally prefer to receive messages through text rather than through more traditional methods such as email or phone calls. Text messages are often seen as more convenient and less intrusive than other forms of contact.
4. 60% of customers respond to text messages within one hour.
Because text messages are read quickly, businesses can expect their messages to be responded to in a timely manner. This quick response time means that businesses can quickly and easily interact with their customers, leading to improved customer service and increased sales.
5. 48% of marketers see text message marketing as the most effective channel for customer engagement.
Text message marketing has quickly become one of the most effective channels for customer engagement. This is because it allows businesses to quickly and easily reach their target audience in a way that is both convenient and cost effective.
6. Text message marketing has an average return of investment (ROI) of 4,300%.
The ROI of text message marketing is incredibly high. This is due to the fact that text messages are read quickly, respond to quickly, and cost relatively low to send.
7. 90% of customers said they find text message marketing useful.
Text message marketing has been found to be especially useful for customers. They appreciate the convenience, immediacy, and accuracy that text messages provide.
8. 83% of text message recipients opt-in to receive messages from businesses.
This statistic shows that text message marketing is an incredibly popular and effective way for businesses to connect with their customers. By opting-in to receive messages from businesses, customers demonstrate that they value the connection that text messages provide.
In Summary
These 30 texting statistics demonstrate the power of connection with customers through text messages. From the high open rate to the high return on investment, businesses can be sure that text message marketing will be a beneficial and profitable tool for them to use.
Key Takeaways:
- 98% of text messages are read within 3 minutes of being received
- 70% of mobile searchers have called a business directly from Google
- 89% of customers prefer to receive business updates by text
- 60% of customers respond to text messages within one hour
- 48% of marketers see text message marketing as the most effective channel for customer engagement
- Text message marketing has an average return of investment (ROI) of 4,300%
- 90% of customers said they find text message marketing useful
- 83% of text message recipients opt-in to receive messages from businesses